Recently, major commercial vehicle manufacturers, in the face of rising raw material pressure, have raised prices for vehicle prices. The biggest increase was around $10,000.
Recently, China National Automobile Industry Association has just released the national commercial vehicle production enterprises in May sales ranking, the top ten companies such as Dongfeng, Beiqi Futian, Jianghuai, FAW, Jinbei shares, Jiangling, CNHTC, Shaanxi Auto, Chongqing Changan and Great Wall and other enterprises sold 5,84 vehicles in May, 55,800 vehicles, 26,300 vehicles, 21,100 vehicles, 19,700 vehicles, 15,500 vehicles, 12,200 vehicles, 11,900 vehicles, 0.99 million vehicles and 9,500 vehicles. However, due to the unsatisfactory market environment this year, it is difficult to increase terminal sales, while the tightening of monetary policy, increase in labor costs, and the increase in inventory of manufacturers have made it more difficult for commercial vehicle dealers to survive.
The heavy truck industry may have negative growth this year or now.
For the increase in selling prices in the terminal market, Dongfeng Heavy Truck, Beiqi Foton and other large commercial vehicle manufacturers also expressed their frustration --- Futian has a person in charge of the Guangdong District, this year, the major steel mills increased the steel price by 10%, and a Non-metallic materials used in automobiles account for about 6% to 9%; rubber (including tires) accounts for about 8%; glass accounts for about 3%; and steel materials account for about 60%; raw material costs account for about 30% of the total vehicle cost. In this estimation, taking a car with a price of 100,000 yuan as an example, the cost of steel materials is about 18,000 yuan. After the steel price rises by 10%, the cost rises by about 1800 yuan.
Although large-scale mainstream car companies can earn more than 10% of heavy truck vehicle profit margin. This 10% is 10% of the base of 100,000 yuan instead of 10% of the base of 18,000 yuan. Therefore, the rise in steel prices has exerted great pressure on truck companies, especially for heavy truck companies that use more steel.
It is worth noting that the sales of these mainstream commercial vehicles have obviously decreased compared with April. The top ten commercial vehicle companies sold a total of 240,300 commercial vehicles in May, accounting for 71% of the total commercial vehicle sales.
According to Yang Guotao, general manager of Foton Motor Marketing, in May, Foton Motor achieved sales of 56 600 vehicles, a decrease of 5.3% year-on-year and a decrease of 21.7% from the previous quarter. Due to the unfavorable market environment in many months, the cumulative production of Foton from January to May also showed a clear downward trend. In the first five months, Foton sold a total of 307,000 vehicles, a year-on-year decrease of 3.1%.
Yesterday, a dealer distributing a full range of Dongfeng brand vehicles said that compared with the sluggish passenger car, the commercial vehicle market is even more pathetic. “The sales volume of the entire market has fallen by about half, and manufacturers have to sell the goods while also pressing the stores. The dealers are injured more than the financial turmoil.†The person complained to reporters. “The sales volume for each month last year was basically over 100 units, but this year it was From the quarter to the second quarter, there are only dozens of monthly sales for many consecutive months."
Analysts concerned have caused multiple reasons for this year's commercial vehicle market to be lukewarm: Last year, the development of macroeconomic control brought about more market development and drove the sales of commercial vehicles to become stronger. This year, banks have raised interest rates several times, the inflationary pressure on prices has increased, and the increase in labor costs has brought greater pressure on commercial vehicle manufacturers and distributors.
"Commercial vehicles have very low profits, sometimes less than the profit of a mid-range sedan. Luxury imported vehicles are often profitable at 30-40 million yuan. Commercial vehicles have to sell more than 10 units to the top, but the cost of keeping them is similar."
Dealers revealed that the environment is not optimistic that this is an objective fact, but manufacturers in the end difficult to increase sales of the current, not only to complete sales tasks throughout the year, while also increasing the price of commercial vehicles of all models, from light trucks to Heavy trucks, which have risen from RMB 1000 to RMB 10,000, have made the market even worse. With heavy trucks as production tools, prices are a decisive factor influencing consumer purchases.
The prices of major commercial vehicles rose. Reporters learned from the market that in the second half of last year, when commercial vehicles in the Guangdong market were launched with the new national standard 4 listed, some commercial vehicle manufacturers took the opportunity to increase by 10,000 yuan to 20,000 yuan; this year steel After the increase in tire prices, the terminal price rose by nearly 10,000 yuan, adding up to a total of more than 30,000 yuan.
A dealer of Dongfeng said that the price of heavy trucks has been raised by nearly RMB 10,000. The general model also has a price increase of RMB 1,000-3,000. The Jianghuai dealers said that light trucks also have a price increase of nearly 1,000 yuan. The reporter learned from the heavy truck dealer that the heavy truck also had a few thousand yuan gains. The Shaanxi Auto heavy truck and Auman rose by 3,000 yuan -7000 yuan.
Jia Xinguang, an automotive analyst, believes that in the southern market, the Dongfeng Tianlong and Auman two brands are the leaders in the medium-heavy card market. Competition in the light-card market is fierce. Qingling and Jiangling occupy more than 90% of the high-end market share. Annual sales of more than 1,000 units; Dongfeng, Yuejin, Futian, JAC is in the second group of troops, concentrated in the low-end market, with annual sales of 500 to 1,000 units, while some other brands are in the third group.
Although large-scale mainstream car companies can earn more than 10% of heavy truck vehicle profit margin. This 10% is 10% of the base of 100,000 yuan instead of 10% of the base of 18,000 yuan. Therefore, the rise in steel prices has exerted great pressure on truck companies, especially for heavy truck companies that use more steel.
It is reported that most large-scale mainstream truck companies have signed long-term pricing agreements for bulk timber with steel companies. Each mainstream car company also regards funds, implements ERP or not, etc., and has more or less relatively low-cost steel products. However, for a long time, the leading companies have been relying on increasing production capacity and increasing production and sales volume to dilute the pressure of rising costs. Some low-yield commercial vehicle companies have great survival pressure.
However, for the purpose of increasing production capacity and reducing costs, Tan Huiqing, an expert from the China Association of Automobile Manufacturers, pointed out that due to excess capacity, the country has begun to control the production capacity of high-energy-consuming industries, which has broken the high expectations of many companies. Accordingly, Tan Xiuqing believes that the heavy truck industry is likely to show negative growth this year.
However, I believe that because in order to meet the country's national standards in the past year, most of the distributors have made significant sales promotion in order to sell the country, resulting in over saturation of the commercial vehicle market. In addition, the commercial vehicle sales season is concentrated in After the Spring Festival, it was an inevitable unavoidable thing to encounter a cold encounter in the next six months.
Toaster Ovens,Electric Roaster Oven,Convection Toaster Oven,Commercial Toaster Oven
GUANGDONG MINGJIAN ELECTRICAL TECHNOLOGY CO.,LTD , https://www.mingjiansavorlife.com